General Function
Recruiting and Retention for the Heritage and Professional Craft Arts at BCC Southport Center involves a combination of communication (visual, written, face-to-face and digital) and data management skills. Under the guidance of the Center Director, this position is responsible for a wide range of activities toward the goal of attracting, registering, and serving students for classes offered at the BCC Southport Center.
Essential Duties and Responsibilities
- Daily - Return phone calls and emails involving class inquiries and convert to online registrations. Give building tours when requested.
- Routinely – Train students in the use of online registration both in-person and over the phone (peak demand Apr./ May and Oct/Nov).
- Manage updates to existing and recurring contracts to accommodate schedule changes.
- Routinely – Post on Facebook and Instagram (What’s New, Meet the Instructor, Shows/Events Updates, Student Recognition, etc.).
- 3 times annually – Coordinate with Southport Center Director, instructors, and the BCC Marketing Director to update, produce and distribute the Schedule of Courses four-fold (drops October 1, April 1, May 1).
- 2 times annually – Update and submit data files to Marketing for website (schedule, descriptions, etc.) September and April.
- 2 times annually – update video in lobby (prior to Spring Semester and Fall Semester).
- Perpetually – Maintain photo and video files of classes and artwork for publication purposes. Update and catalog hall displays (gallery and cases) with current works.
- Work with students and instructors on biannual open house (public event, show and sale).
- Other tasks as assigned by SPC Director. This will involve supporting classes, faculty, and other staff positions as needed.
Minimum Qualifications
- Must be self-motivated, work independently, and either have or cultivate an interest in the arts.
- Must be helpful, considerate, proactive and persistent in serving the needs of our students.
- Must understand, and be able to navigate, the specific student recruitment and retention issues of adult populations (45-65 and 65-85) as related to studio-based arts and crafts education.
- Must demonstrate expertise in social media (digitally literate, on trend, friendly and creative in developing a unique and engaging brand voice that attracts followers).
- Must be willing to learn school data management software.
Preferred Requirements
- Familiarity with, and passion for, the arts and crafts culture
- Photography skills
- Outgoing but organized personality
Bachelor’s degree and relevant experience