Job Description

Stetson University seeks an Assistant Director of Regional Recruitment to serve as the primary admissions representative for the New York and New Jersey territory. Reporting to the Associate Director of Admissions, this regionally based position is responsible for developing and executing a strategic recruitment plan, managing a geographic territory, building relationships with students, families, school counselors, and community partners, and representing Stetson University at recruitment events.
The successful candidate will reside within the assigned territory and work remotely while traveling extensively throughout the region. Periodic travel to DeLand, Florida, is required for training, meetings, and university events. This position requires exceptional communication skills, strategic relationship-building abilities, and a student-centered approach to recruitment and enrollment management.

Essential Job Functions and Responsibilities

The Assistant Director of Regional Recruitment is responsible for the recruitment, evaluation, and enrollment of prospective students from the New York and New Jersey region.

Communicate regularly with prospective students and families through phone calls, email, text messaging, handwritten notes, virtual meetings, individual appointments, and group presentations.
Plan and execute student recruitment activities, including extensive outreach and travel throughout the assigned territory.
Reside within the assigned territory and represent Stetson University at college fairs, high school visits, counselor events, receptions, and other recruitment activities to increase institutional visibility and enrollment outcomes.
Develop and implement a territory management and recruitment strategy designed to meet enrollment goals while attracting academically qualified and mission-aligned students.
Build and maintain relationships with high school counselors, independent educational consultants, and community partners within the assigned territory; invite counselors to campus visit programs and special events.
Conduct individual counseling appointments, group presentations, receptions, and other recruitment events for prospective students and families.
Partner with Undergraduate Admissions and University Marketing to promote recruitment initiatives, events, and enrollment opportunities.
Maintain accurate and timely records within Technolutions Slate CRM, including student engagement, territory activity, application progress, and recruitment outcomes.
Collaborate with the Associate Director of Admissions to establish and achieve recruitment and enrollment goals.
Review applications and supporting documents, evaluate candidates for admission, and present recommendations in accordance with university policies and procedures.
Review applicants for scholarship consideration and assist with merit award recommendations.
Counsel students and families regarding the financial aid process, scholarship opportunities, and enrollment affordability considerations.
Stay informed regarding trends and best practices in higher education recruitment, enrollment management, and regional admissions.
Participate in professional organizations and regional admissions networks to maintain market knowledge and professional expertise.
Cultivate relationships with alumni, school counselors, and other constituents to support recruitment efforts and strengthen Stetson University's presence within the territory.
Manage a flexible schedule that includes frequent evening and weekend commitments, particularly during peak recruitment periods.
Perform other duties as assigned.

Required Knowledge, Skills, and Abilities

Demonstrated excellence in oral and written communication, including the ability to present information clearly, concisely, and persuasively.
Knowledge of college admissions, recruitment strategies, and enrollment management practices.
Strong relationship-building and customer service skills.
Ability to analyze recruitment and territory performance data and use insights to guide decision-making and recruitment strategies.
Excellent organizational, time-management, and project-management skills, with the ability to manage multiple priorities independently.
Ability to work effectively in an entrepreneurial, goal-oriented environment committed to high standards of performance and continuous improvement.
Ability to work both independently and collaboratively while fostering positive relationships with students, families, faculty, staff, alumni, and community partners.
Demonstrated commitment to serving students from diverse backgrounds.
Strong computer skills and experience with CRM and database management systems.
Demonstrated competency in data collection, reporting, and analysis related to admissions and enrollment trends.
Ability to maintain confidentiality and exercise sound professional judgment when handling sensitive information.
Ability to work effectively in a remote environment while maintaining high levels of productivity and engagement.
Must possess and maintain a valid driver’s license and be insurable under the university’s auto insurance requirements.
Must be able to work varied hours, including evenings, weekends, and occasional holidays.

Required Qualifications

Bachelor's degree from an accredited four-year college or university.
Residence within the assigned New York or New Jersey territory.
Minimum of two years of admissions, recruitment, enrollment management, higher education, sales, counseling, or related experience.
Ability to work effectively both independently and as part of a collaborative team.
Exceptional written, verbal, presentation, and interpersonal communication skills.
Ability and willingness to travel extensively throughout the assigned territory.
Valid driver's license with a satisfactory driving record and the ability to meet institutional insurability requirements.
Demonstrated ability to work productively and effectively in a remote work environment.

Ideal Qualifications and Candidate Profile

The successful candidate will possess many of the following qualifications, skills, and attributes:

Master's degree in Education, Higher Education Administration, Student Affairs, or a related field preferred.
Experience using CRM systems, preferably Technolutions Slate.
Experience analyzing enrollment and recruitment data to inform territory planning and strategic decision-making.
Previous experience recruiting students within a regional or territory-based admissions model.
Naturally persuasive communicator with exceptional relationship-building skills.
Passion for helping students and families navigate the college search and enrollment process.
Creative problem-solver who demonstrates sound judgment and strategic thinking.
Self-motivated, enthusiastic, and goal-oriented with a strong desire to achieve recruitment and enrollment goals.
Highly organized and capable of managing multiple priorities in a fast-paced environment.
Skilled in public speaking, presentations, and one-on-one counseling interactions.
Comfortable working independently in a remote environment while remaining closely connected to a collaborative admissions team.
Adaptable and energized by non-traditional work schedules, including evening and weekend commitments.
Committed to providing exceptional student and family service.
Dedicated to inclusivity, collaboration, and continuous improvement.
Able to leverage data-informed strategies to drive recruitment success and territory growth.

Physical and Travel Requirements

Extensive travel throughout the assigned territory, particularly during peak recruitment seasons (estimated 60-75% travel).
Ability to transport recruitment materials and displays weighing up to 25 pounds.
Ability to work evenings and weekends as needed.
Periodic travel to the DeLand, Florida campus for training, meetings, and university events.

Work authorization sponsorship may be available for this position. However, sponsorship is contingent upon the non-applicability of the visa petition fees outlined in the relevant Executive Order signed September 19, 2025. Due to the recent federally-mandated increased financial expense, the university is not in a position to absorb this significantly increased cost of sponsorship for new H-1B petitions at this time. International candidates are encouraged to apply, but should be aware that eligibility for sponsorship will be evaluated in accordance with current U.S. immigration regulations and institutional policies.